The Ultimate Guide to LinkedIn Image Sizes

First impressions on LinkedIn happen in milliseconds. Long before anyone reads your headline or scans your experience section, they notice your visuals. A crisp profile picture, a striking banner, and a well-proportioned feed post immediately signal professionalism and attention to detail. Conversely, pixelated logos or awkwardly cropped graphics can undermine your credibility.

Whether you are optimizing your personal brand, managing a company page, or planning your next content campaign, getting your pixel dimensions right is essential. This complete guide breaks down every exact LinkedIn image size you need.

Quick Reference Cheat Sheet

| Image Type | Optimal Dimensions | Aspect Ratio | Max File Size |
| :— | :— | :— | :— |
| Personal Profile Photo | 400 × 400 px | 1:1 | 8 MB |
| Personal Banner | 1584 × 396 px | 4:1 | 8 MB |
| Company Logo | 400 × 400 px | 1:1 | 4 MB |
| Company Page Cover | 1512 × 256 px | ~6:1 | 3–4 MB |
| Feed Post (Landscape) | 1200 × 627 px | 1.91:1 | 10 MB |
| Feed Post (Square) | 1080 × 1080 px | 1:1 | 10 MB |
| Feed Post (Portrait) | 1080 × 1350 px | 4:5 | 10 MB |

1. Personal Profile Images

Your personal profile is your digital handshake. Make sure these foundational elements are properly proportioned.

• Profile Photo (400 × 400 pixels): Your photo should be a clean, high-resolution square (1:1 ratio). Even though LinkedIn displays your image inside a circular frame, uploading a square ensures the platform crops it evenly. Center your face and keep it well-lit, filling roughly 60% of the frame so you remain recognizable even as a small thumbnail in comments.
• Background Banner (1584 × 396 pixels): This is the large horizontal header at the top of your profile. Designed with a 4:1 aspect ratio, it is your prime space for visual branding.
  

  Pro Tip: Your profile picture overlaps the bottom-left corner of your banner on desktop, and mobile screens automatically crop the outer edges of the banner. Keep critical text and logos safely centered to ensure they stay visible across all devices.

2. Company Page Images

Organization pages have separate layout requirements from personal profiles. Using outdated dimensions can lead to awkward stretching or automatic clipping.

• Company Logo (400 × 400 pixels): While 300 × 300 pixels is the bare minimum, uploading a sharp 400 × 400 pixel square guarantees your branding looks crisp in search results, notifications, and company lists. Use a PNG format with a transparent or solid background.
• Company Page Cover / Banner (1512 × 256 pixels): Company banners feature a wide strip layout. Keep your primary brand colors, tagline, or campaign messaging centered, as mobile apps trim the horizontal edges.

3. Feed Post Image Sizes

The images you share in the feed determine whether users pause their scroll or swipe right past your content. LinkedIn supports three distinct orientations for single-image posts:

• Landscape (1200 × 627 pixels): The gold standard for link previews, blog headers, and wide-format infographics. It maintains a clean look on both desktop and mobile feeds.
• Square (1080 × 1080 pixels): A versatile format that commands slightly more vertical real estate than landscape. It works wonderfully for product photography, standalone statistics, and quote graphics.
• Portrait (1080 × 1350 pixels): Built for mobile-first scrolling, the 4:5 portrait format takes up the maximum vertical space allowed in the feed. It is ideal for step-by-step visuals, deep-dive infographics, and high-engagement thought leadership posts. Avoid making images taller than this, or LinkedIn will automatically chop off the bottom.
• Carousels and Documents (1080 × 1080 pixels per slide): Document posts (uploaded as a PDF) are among the highest-performing content formats on LinkedIn. Design your individual slides as 1:1 squares (1080 × 1080 px) or 16:9 horizontal layouts (1920 × 1080 px) before exporting them into a clean multi-page PDF.

Pro Tips for Flawless Uploads

1. Stick to PNG or JPEG: Use PNG for graphics, charts, or banners containing text to prevent pixelation around letters. Use high-quality JPEGs for photographs to keep file sizes manageable.
2. Design with Safe Zones: Always account for responsive design. Text placed right at the edges of a banner or profile image risks being obscured by UI overlays or mobile screen cropping.
3. Double-Check on Mobile: Once you update your profile or publish a visual asset, open the LinkedIn mobile app. Because desktop and mobile render layouts differently, a quick mobile check ensures your text is readable and your composition looks balanced.